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The Autobiography The Cadle will rock

Successful Coach

  • British Record over 300 Career League victories
  • Head Basketball Coach 14 Seasons
  • British Guinness Book of Records "Most Successful Team ever in British Sport" 1989/1990
  • 8 Times named Coach of the Year
  • Winner of 27 major trophies

Sports Broadcaster

  • Longest Serving Presenter of American Sports-Skysports
  • Highly regarded Keynote/ Motivational Speaker
  • Premier NFL Broadcaster/Analyst in the United Kingdom
  • Join Kevin on Sportshead on youtube


  • Final Grouping of Champions League 1991, First British Team ever
  • Voted "Top 50 Most influential Sports Person" in Britain 1996
  • Coach of England and Scotland's National Team
  • Coach of 1992 Great Britain Olympic Team

The Cadle will rock

TWO sports;

TWO careers;

TWO continents;

ONE amazing journey

In his own words, and the words of many who joined Kevin on his incredible rollercoaster journey. 

The Cadle Will Rock is the inside story of Kevin's exploits winning countless trophies (and smashing more than one of them); painting the town red in Moscow in the company of the KGB; dodging bombs and bullets in the Golan Heights; and his encounters with some of the very biggest names in the worlds of sport and showbiz such as Shaquille O'Neal, Kobe Bryant and William 'Refrigerator' Perry. Not forgetting Stevie Wonder...

This book traces Kevin's life, from growing up in Buffalo and  his trials and tribulations at college; his move to the UK and his record-breaking coaching career; the domestic trophy haul which saw one of his teams earn a place in the Guinness Book of Records and his achievement in becoming the only coach to lead a UK team to the final eight in European competition; and his subsequent high-profile career in TV presenting Sky's coverage of basketball and American football.

For the book, author Paul New not only spoke at length to Kevin to get the inside story behind many of his amazing exploits but also interviewed  many of the big names  - his college coaches, players, club owners, other BBL coaches, as well as personalities from his TV career. The list of interviewees includes:

Bobby Kinzer, James Morrison, Alton Byrd, Alan Cunningham, Dan Davis, Steve Bontrager, Martin Clark, Martin Henlan, Karl Brown, Robbie Peers and Fabulous Flournoy.

And the foreword is written by Shaun Gayle, captain of the Chicago Bears team which won the Super Bowl in 1985.

In the book Kevin is brutally forthright, as he was during his coaching career. 

But read the book and you'll find out why, in the words of Dan Davis, one of the best players ever to grace UK basketball, "Kev is one in a million."

To get a copy of Kevin's book please make your selection from the choices of location; ( delivery within the UK, outside the UK and not in the USA and in the USA ) below and click add to cart.


Postage Choices



Make the cheque (£13 inc P&P for UK; £17.48 Europe and Ireland ) payable to Superguild Sports Promotions and send it to

Superguild Sports Promotions

c/o 59 Merley Gate,

Morpeth, Northumberland

NE61 2EP


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Sky Sports Daily Mail Cover

The Daily Mail, one of the premier newspapers in the United Kingdom has paid tribute to Kevin Cadle's tireless and magnificent broadcasting style exhibited when he is in front of the camera.



The Falkirk Herald

Kevin Cadle: moving tributes to a basketball legend.



NY Buffalo News Special

The Buffalo News periodical of Buffalo, New York State devoted an article to New York native Kevin Cadle charting his early years as a basketball player, sports enthusiast and NFL fan.



Euroleague mourns Kevin

Kevin Cadle, UK coaching and broadcasting great, mourned.



Kevin's New Book

The New Book from Kevin Cadle, "The Cadle will Rock" shows his spectacular journey through the ages. In his own words and those of many who joined Kevin on his incredible roller coaster journey



The Telegraph

Former Sky Sports presenter Kevin Cadle dies, aged 62



Kevin Cadle on YouTube

Join Kevin Cadle now on his You tube channel and get various bits about him and the auto biography "The Cadle will Rock". Don't miss this rare opportunity, Tune in now...

The Sun pays Tribute

Sky Sports presenter and ex-British basketball coach passes away.